The last two years have cemented a lot of changes in our professional lives, with social media playing a key role. Many marketing professionals have started refocusing their efforts on their social media marketing strategies. For instance, social media allows companies to connect and engage with potential customers where they are. Because of the popularity of social media platforms such as LinkedIn, Twitter, Youtube, Facebook, Instagram, and TikTok, it has now become more important than ever for a company to apply a social media marketing strategy.
SERP Consultancy has emerged as a reputed and reliable digital marketing agency that offers several social media marketing and management services.
Introducing SERP Consultancy
SERP Consultancy is a Kolkata-based Indian digital marketing agency with a vibrant, fast-moving, and customer-centric outlook. As a full-service digital marketing company, it has been offering SEO, PPC, SMM, and Web Design services for almost a decade. With an ethical white hat approach and proven expertise, SERP Consultancy can, above all, guarantee excellent results within a certain time frame.
SERP Consultancy was founded in 2010 by Prodosh Kundu, who serves as the founder and CEO of the company. He founded SERP Consultancy because he wanted to improve the quality of work that other digital marketing agencies were offering at the time. Since its formation, the company has grown to be a specialized digital marketing agency with both domestic and international clients. It also signs an NDA because it respects client privacy and data security.
Social media marketing services at SERP Consultancy
Every business needs to actively participate in social media. They can never be sure where their entailed customers are and where they will be in a few moments. As a result, companies should always maintain an official presence on various social media sites to help with proactive interaction. Luckily, SERP Consultancy offers effective social media marketing services at affordable rates.
In addition, all social media promotional packages offered are focused specifically to enhance brand awareness and linkability for the domain. The main objectives of SERP Consultancy’s social media can be summarised in the following points.
- Build the brand
- Building an audience
- Connecting with the audience with the product or services
- To increase sales
- To develop an online presence.
Modules under social media marketing services
SERP Consultancy provides many types of social media marketing services such as,
- Presence in B2B directories and local businesses
- Brand/online identity protection
- Brand reputation
- Facebook management
- Twitter management
- Pinterest and Instagram management
- Content marketing
Online identity protection service
There have been many instances where an existing or prospective client Googles a company name or brand name, only to find a result on top of that which promotes the same company negatively.
Firstly, because of the nature of social media and online activities in the modern age, there is no dearth of identity thieves. Secondly, these identity thieves can use a number of tactics to appropriate a particular brand or username to serve their own purposes. As a result, it is important to safeguard against appropriation or misrepresentation of a brand. Therefore, companies that wish to secure their brand identity over the internet should contact SERP Consultancy. It offers complete identity protection and management solutions.
Why should a company go for online identity protection services?
In the modern age, a brand’s identity on social media, which consists of the photos, videos and updates under its name, is representative of what they stand for. For instance, it may so happen that a competitor or another unrelated brand starts publishing content under another brand’s name. This would spell disaster for the brand whose identity is being copied. With online identity protection services, a company can most importantly, ensure that it has exclusive control over its brand pages. Most importantly, SERP Consultancy can project the right image for the brand on social media and the internet in general.
Increase brand visibility
With these services, a brand’s visibility increases all over the internet. As a result, when someone searches for a particular brand on Google, maximum results will point towards it.
SERP Consultancy can register profiles across various social media and web 2.0 websites. As a result, Google can make these public profile pages rank higher when someone searches for a particular brand.
These services can provide high-quality backlinks to a brand’s main website.
SERP Consultancy can guarantee the generation of productive traffic to a brand’s main website.
Content writing services at SERP Consultancy
SERP Consultancy offers a diverse range of writing solutions that meet all the requirements of a client’s marketing strategy. A team of qualified writers can develop and deliver domain-specific content which can easily be understood by the client’s target audience. SERP Consultancy provides content writing services for digital marketing such as business brochures, website content, core technical writing, press releases, article writing, creative writing, blog posting, ebook writing, and more. In conclusion, some of the content writing solutions provided by SERP Consultancy include.
- Article writing
- Blog post writing
- Press releases
- Website content/ sales copywriting
- Product descriptions
- E-book writing
- Infographic content
- Video script writing
- Ad copywriting for Facebook, Bing, and AdWords.
Why should a company use content writing services from SERP Consultancy?
SERP Consultancy can provide the most comprehensive content writing services at affordable rates.
The in-house control team at SERP Consultancy ensures that content assignments are delivered with no plagiarism and errors. A senior content professional checks all articles for any possible duplication and proofreads them. Clients receive 100% unique and grammatically correct content.
At SERP Consultancy, all content writers have in-depth knowledge of SEO and understand parameters such as keyword frequency, proximity, prominence, and weight. This allows them to develop content that is SEO optimised.
SERP Consultancy’s in-house team, as well as the offshore team, consists of country-specific writers. It allows SERP Consultancy to deliver grammatically correct content in English, French, Germany, Italian, Spanish, Polish, Dutch and Russian.
Keyword research implementation
If required, clients can get keyword research services along with content writing. SERP Consultancy specialises in optimising a website for maximum SEO exposure by applying only White Hat ethical on-page methods. SERP Consultancy conducts a thorough analysis to determine the structure of a website and the number of important web pages that can be SEO optimised.
Expertise in multiple niches
SERP Consultancy has a huge team of writers with each of them specialising in a specific niche. This allows them to deliver well-researched content on trending topics which are suitable even for industry experts.
Clients can hire content writers on a full-time, part-time, hourly or project-wise basis. As a result, this helps clients pick out services which conform to a particular budget.
In conclusion, to explore the full range of services offered by TechXels Consultancy, visit https://techxels.com
About TechXels Consultancy
TechXels Consultancy is an ISO 9001:2015 certified digital marketing agency that is a Google premier partner. It specialises in providing SEO, PPC, SMM and web design services at affordable rates. It has delivered high-quality services for more than a decade to clients across multiple countries. SERP Consultancy employs only white hat techniques to form and apply client-specific digital marketing strategies. This digital marketing agency, moreover, excels in the timely delivery of quality content, with a highly qualified, motivated, dedicated and customer-focused team behind it.